Recap of Activate a Network of CSR Champions

Corporate social responsibility (CSR) is sustainable and powerful when many people within an organization have a hand in creating positive social impact. Our speakers showed how you can develop teammates who will continue to make an impact wherever they go. They recommended building community impact metrics into your team’s annual goals and framing engagement as a means of professional development. They also reminded us that everyone has a cause they care about – by getting to know your teams, you can understand and tap into that care. 

Thank you to Brooks Dozier, Kate Kleyman, Carla Patrick and Mary Van Jacobs for sharing their insights and expertise.  Read More

The Key to Sustaining CSR: Storytelling Strategy

Authentically communicating your organization’s impact builds connection, trust and loyalty among your employees and community. We spoke to B:CIVIC investors in marketing and communications to gather storytelling best practices that can transform your organization’s voice and expand your reach. Everyone agrees that it’s most important to:

  • Tailor your message to a specific audience
  • Connect your stories to your organization’s purpose
  • Tap into the human element of your impact

Read More