Corporate social responsibility (CSR) is sustainable and powerful when many people within an organization have a hand in creating positive social impact. Our speakers showed how you can develop teammates who will continue to make an impact wherever they go. They recommended building community impact metrics into your team’s annual goals and framing engagement as a means of professional development. They also reminded us that everyone has a cause they care about – by getting to know your teams, you can understand and tap into that care. 

Thank you to Brooks Dozier, Kate Kleyman, Carla Patrick and Mary Van Jacobs for sharing their insights and expertise. 

Interested in connecting with our panelists?

Learn more about B:CIVIC and our guest companies:

Other action items to consider: 

  • Create a clear structure and set clear expectations for volunteers.
  • Make it easy for teams to get engaged by meeting them where they are at such as bringing a social impact activity to team meetings.
  • Create a pipeline of CSR support by identifying who will be a future leader in your organization and building a relationship around their personal passions.
  • Provide recognition of engaged employees directly to their managers.