Measuring for Impact and ROI

Getting leadership buy-in for Corporate Social Responsibility (CSR) programs is often a challenge. In fact, many practitioners say they’re struggling to articulate a compelling narrative to their stakeholders. The concern is not only seeing return on investment (ROI) in financial terms, but also ensuring that programs deliver meaningful positive changes to their target audiences and communities. Join us for a virtual event over the lunch hour with experts from leading community-minded professionals who will share how they identify metrics, set goals, calculate value and track results.  

Meet our speakers:

• Angie Ruddell, Community Relations Associate Manager, Lockheed Martin
• Jenna McFarlane, Vice President, Marketing, Bellco Credit Union
• Paul Kelly, Community Grants Manager, Vail Resorts

This program is perfect for:

• Professionals working in CSR, corporate citizenship, corporate responsibility, disaster response, social impact, DEI, ESG, sustainability, etc.
• Marketing, communications and public relations professionals
• Those working in community relations, partnerships or foundations
• Part-time or full-time professionals that are involved in a similar role
• And anyone who is interested impact metrics

Register here.